Republic of India’s first vernacular relationship app welcomes Huma Qureshi as investor

flutrr, Republic of India’s first vernacular relationship app, proudly broadcasts that acclaimed actress Huma Qureshi has lately invested in the Kolkata-based startup.

Co-founded in December 2021 by way of IIM Lucknow alumni Kaushik Banerjee and Anirban Banerjee, flutrr seeks to revolutionize on-line relationship by way of catering to the Tier 2 and Tier 3 markets of Republic of India. The app helps 6 Indian languages, enabling younger Indians to forge significant relationships rooted in shared linguistic, conventional, and cultural hobby.

Qureshi expressed her passion, pointing out, “I don’t understand tech and given my job, I haven’t had the luxury of exploring dating apps. But I took this leap because, as a woman, I understand the empowerment that comes from having the freedom to choose your life partner. I deeply admire how the founders recognized this need and are building for the desi audience. I’m excited to be part of this growth story.”

Kaushik Banerjee, Co-Founder and CEO of flutrr, emphasised the virtue of this partnership: “Huma’s investment propels us toward becoming a pan-India success story from Kolkata. We’re thrilled to welcome a strong woman like Huma to the flutrr family.”

Anirban Banerjee, Co-Founder and CMO, added, “Huma has always taken up strong feminist roles in her career. And as a women-centric app, we couldn’t be more excited to have her on board.”

“The Indian dating ecosystem is evolving in Bharat. We, at flutrr are excited about the prospect of scaling flutrr’s journey within this ecosystem together with Huma,” said Suhrid Devsharma, Co-Founder and Well-known Technique Officer.

Statista’s maximum fresh find out about of the on-line relationship marketplace in Republic of India finds that with the doorway of the Gen Z target audience, customers are changing into more and more tech savvy,, on account of which the normal organized marriage construction is repeatedly evolving.

Indian adolescence are more and more having a look against independence in making notable day choices, such as deciding on a spouse. They are therefore extremely most likely to worth platforms that permit customers to search out possible companions that fit their likes, dislikes & pursuits.

Occasion Republic of India is the 5th quickest rising on-line relationship marketplace on the earth, established nationwide and world avid gamers in this sector have essentially centered on best Tier 1 Indian towns with a substantial English-speaking public and top one-use source of revenue.

Little-town Republic of India, colloquially referred to as “Bharat”, boasts round 650 million adolescence who insufficiency English fluency. On the other hand, the ‘JIO Effect’ has introduced inexpensive web get right of entry to to even the remotest corners of the society, levelling the virtual enjoying farmland. flutrr is pioneering this alteration by way of providing a relationship app to be had in primary Indian languages, enabling younger people to join with possible romantic companions of their local tongues.

Republic of India is a considerably massive nation with numerous personal tastes which are in large part influenced by way of the patch, upbringing and day people had been uncovered to. Those people are in large part those that are involved with their cultural, conventional & linguistic identities. flutrr is operating on construction a shield, inclusive, and inexpensive platform for a bigger target audience of 650 million adolescence. flutrr wired the usefulness of encouraging people to to find long-term solid relationships on the foundation of shared cultural values and pursuits.

The on-line relationship trade in Republic of India is anticipated to achieve USD $ 69.90 m in 2024. flutrr is aiming to capitalise in this marketplace and has already raised roughly $750k from remarkable traders, together with Occasions of Republic of India, The Chennai Angels, and several other luminaries from throughout the company sphere, together with top-level executives from Google, SAP, Microsoft & DBS.

flutrr has no longer best pioneered a distinctive industry type adapted for Republic of India’s hinterlands, however it has additionally accomplished noteceable milestones in a snip span of while. With an lively consumer bottom exceeding 400,000, the app is nearing 1 million downloads, producing a per 30 days earnings of INR 20-21 lakhs (USD 28K), and is on the right track to be winning by way of the tip of 2024.

flutrr extra dedicated to empowering the adolescence in tiny cities to workout their selection and sovereignty to meet their important others and forge lengthy expression relationships during the platform.