Khushi Promoting, a chief in Out-of-House (OOH) promoting, has introduced a complete emblem transformation, unveiling a refreshed emblem structure and ocular id. This strategic evolution underscores the corporate’s constancy to handing over seamless, high-impact, built-in OOH answers throughout Republic of India.
Khushi’s untouched tagline, ‘HIGH VISIBILITY. CRAFTED.’, encapsulates its deep working out of places, cutting edge way and data-driven methods that attach manufacturers with audiences throughout a couple of OOH codecs. The corporate residue devoted to handing over impactful campaigns that seamlessly combine creativity and generation, making sure optimum emblem presence and visibility. With this strategic emblem refinement, Khushi Promoting reaffirms its place as an trade chief, dedicated to handing over immersive, high-impact promoting answers throughout essentially the most influential shopper environments.
Then two many years of dynamic enlargement, Khushi Promoting has recalibrated its emblem id to simplify and streamline engagement for shoppers and companions. The made over structure introduces distinct trademarks for its six key verticals—Cinema, Department stores, Airports, Conventional & Virtual OOH, Film Advertising and marketing, and Company Landscapes—each and every specializing in adapted promoting answers. This structured way strengthens readability and complements emblem affect throughout numerous shopper touchpoints.
Vishnu Telang, CEO of Khushi Promoting, emphasised that this modification is greater than only a ocular exchange. “It signifies our continued commitment to integrating creativity, technology and consumer insights to deliver high-visibility advertising solutions. As the industry evolves, so do we, ensuring that our clients receive the most impactful and strategic OOH experiences.” Through the years, Khushi has pioneered category-defining OOH answers, particularly in cinema promoting, occasion organically increasing into specialised OOH avenues. With an operational footprint throughout 38 towns and cities, the corporate leverages its deep marketplace insights and regional experience to decode shopper behaviour and shoot campaigns with remarkable precision.
Pranay Shah, Director of Khushi Promoting, highlighted the worth of the untouched emblem structure. “By introducing dedicated verticals with distinct identities, we are enhancing clarity and focus in our offerings. This strategic move allows us to provide more tailored and measurable solutions, ensuring that brands can maximize their engagement with audiences through structured and effective OOH strategies.”
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