Delhi, 16th April 2025:
- Deutsche Motoren and Infinity Automobiles inaugurate its Retail.NEXT showrooms.
- Retail.NEXT – Immersive retail thought remodeling buyer revel in to the upcoming degree: latest structure, interesting design and tasty digitalisation.
BMW Staff Bharat has expanded its Retail.NEXT footprint in Bharat with Deutsche Motoren and Infinity Automobiles in Delhi NCR. The corporate objectives to build a future-forward retail range that no longer simplest showcases its cars but in addition embodies the emblem’s loyalty to luxurious, innovation, and buyer pride.
Mr. Vikram Pawah, President and CEO, BMW Staff Bharat stated, “BMW Group India is redefining modern retail by placing the customer at the heart of digitally empowered, design forward experience that reflects the true essence of its brands. Retail.NEXT is transforming the future of luxury automotive retail. This isn’t just a design revamp, it’s a bold step towards creating an intuitive, emotionally engaging, and digitally immersive brand experience. The inauguration of Deutsche Motoren and Infinity Cars showrooms under Retail.NEXT marks a strategic leap in strengthening our retail footprint and setting new benchmarks for customer experience in Delhi.”
Deutsche Motoren Retail.NEXT showroom, Delhi.
Mr. Yadur Kapur, Broker Predominant, Deutsche Motoren stated, “Our long-standing partnership with BMW Group India has always been built on a shared vision of delivering excellence. Setting up the new Retail.NEXT showroom in the heart of Delhi is a strategic move that reflects both the evolution of our brand and changing expectations of the modern luxury consumer. With this revamp, we are elevating the entire customer journey to meet the aspirations of today’s discerning buyers of luxury. Together, we are poised to redefine the luxury car buying experience, promising unparalleled service and unforgettable experiences for BMW customers in the region.”
The ultra-modern showroom is unfold over 8,600 squareft. and assuredly showcases 9 BMW automobiles on garden and primary ground respectively. showcases a number of 9 cars. The power is situated at Restrain – B, Plot Deny – /5, Mathura Highway, Restrain B1, Mohan Cooperative Commercial Property, Badarpur, Unused Delhi, Bharat – 110044. Chicken Automobile additionally represents BMW Staff Bharat with gross sales and repair amenities for BMW in Delhi and Bengaluru.
Infinity Automobiles Retail.NEXT showroom, Delhi.
Ms. Pooja Choudary, Broker Predominant, Infinity Automobiles stated, “Following the successful launch of our Retail.NEXT facility in Mumbai, we are proud to bring this progressive retail concept to our Delhi dealership. This reflects our deep-rooted partnership with BMW Group India and our commitment to staying ahead of evolving customer expectations. Situated in one of the most dynamic luxury markets, this upgraded showroom is setting new standards for luxury automotive retail in the region.”
The Infinity Automobiles showroom is unfold over 6,490 squareft and showcases a number of 5 BMW cars and 4 BMW Top class Variety automobiles. The showroom is situated at Restrain – C, Rajouri Grassland, Unused Delhi, Bharat – 110044. Infinity Automobiles additionally represents BMW Staff Bharat with gross sales and repair amenities for BMW and MINI in Mumbai and Delhi.
Retail.NEXT Revel in.
Retail.NEXT places guests and the cars at centre level alongside the ‘Central Customer Walkway’. The ‘one floor’ and ‘one ceiling’ deliver BMW, MINI, and BMW Motorrad, Gross sales and Provider, Unused and BMW Top class Variety (BPS) – pre-owned automobiles all provide on one constant ground without a official separation between trade gardens. A devoted unmarried access for gross sales and repair guarantees a sunny access level, making it more uncomplicated to navigate the dealership seamlessly to deal with gross sales or carrier queries.
Guests coming into the showroom obtain a non-public and heat welcome on the Welcome Rise in lieu of a conventional reception counter, thus lowering the bodily barrier among them and dealership workforce. The Multifunction Counter acts as a secondary interactive spot along with welcome stands and may also be old for Portions & Equipment gross sales or as a cashier table for pristine or pre-owned automobile gross sales. The Central Buyer Walkway is helping guests navigate the showroom via an important array of top rate luxurious cars. The Central Buyer Hospitality section – The BMW Bar & Front room within the heart supplies a super section to rest and seize a drink all over the seek advice from. Retail.NEXT integrates Portions & Equipment and Way of life assortment within the showroom and is now positioned near to the Central Hospitality. Moreover, a completely accessorized spotlight automobile creates a ‘Wow-Effect’ on the dealership.
The Buyer Session Levels are situated strategically all over the showroom. The carrier session takes park the place the customer desires it and what suits the condition. The original front room condition and the comfortable positioning of the seating near to automobiles creates a comfy shape for session. Non-public Provider Consultant (PSA) and BMW Geniuses are supplied with cutting edge virtual gross sales gear to serve complete data on product options and services and products.
The Gross sales and Provider Consultancy Lounges do business in devoted gardens for conditions that require the next level of privateness for dialogue on other sides equivalent to financing, leasing, aftersales carrier, and many others.
The Multifunctional Grant Bay is devoted to all serve processes for pristine automobiles, pre-owned automobiles, and may be a great settingup level for check drives. Its comfy front room condition is designed to assemble pristine automobile deliveries a memorable revel in.
The back-office setup supplies the dealership workforce a devoted range for successfully wearing out the executive paintings and contact screams.
Moreover, the Retail.NEXT showroom is an ideal orchestration of diverse measures equivalent to lights, tone, temperature, product staging, and décor. Other lights reports and décor components build a comfortable homely condition throughout all touchpoints equivalent to furnishings, automobiles, and many others.
Battery Electrical Car (BEV) customers too can look ahead to AC/DC Rapid-Charging amenities for charging their electrical cars (EVs) on the dealership.
The dealership will have the ability to show an in depth space of BMW M, BMW i, and BMW Motorrad fashions, in addition to cars from the MINI and BPS portfolios.
In case you have any queries, please touch:
BMW Staff Bharat
Satchit Gayakwad, Press and Company Affairs
Cellular: +91 95607 25900; E mail: Satchit.Gayakwad@bmw.in
Richa Sharma, Press and Company Affairs
Cellular: +91 99100 22148; E mail: Richa.Sharma@bmw.in
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