Hyderabad, 14th March 2025: Cream Stone, a homegrown boutique ice cream emblem identified for pioneering the frozen stone thought in Bharat, has introduced the foundation of its fresh innovation – ‘Cream Stone TUBZ’, a top rate sequence of packaged ice lotions designed in order the logo’s signature indulgence into shoppers’ houses.
With this strategic foray into the retail area, Cream Stone targets to redefine the take-home dessert enjoy for its rising bottom of unswerving consumers.
Over time, Cream Stone has constructed a cult-like following, with public favourites such as ‘Nut Overload’ and ‘Willy Wonka’ turning into bestsellers. With TUBZ, Cream Stone takes the later logical step in its evolution—providing the similar top rate blends in a extra handy and out there structure. Every bathtub is crafted with assist, subsidized by way of the logo’s international analysis and construction features and stringent property controls.
Commenting on the foundation, Mr Sheetal Patil, CEO of Cream Stone, mentioned “At Cream Stone, we have always believed in making ice cream an experience – rich, luxurious, and full of joy. With TUBZ, we are bringing that same experience into homes. Whether it’s a celebration or a quiet moment of indulgence, these tubs promise happiness in every scoop. We are excited to begin this new journey from our hometown and look forward to making TUBZ a household name across India.”
“We are democratising luxury ice cream for families with TUBZ. Our goal is to achieve a sizeable market share in Telugu states within a year before pan-India expansion,” he mentioned.
Consistent with Indian Ice Cream Producers Affiliation (IICMA), the Indian ice cream marketplace is rising @10% in keeping with annum CAGR, with at-home intake emerging post-pandemic. CreamStone’s guess on community packs caters to this shift, generation its D2C-ready packaging hints at month e-commerce performs.
Mr Patil additional mentioned that these days, Cream Stone TUBZ is to be had in any respect Cream Stone shops in Hyderabad and thru Swiggy Insta mart. “The launch establishes the brand’s entry into the premium packaged ice cream segment, with further expansion planned across Andhra Pradesh, Telangana and eventually into major metros and tier-II cities across India,” he added.
Introduced in 2009 in Hyderabad, Cream Stone briefly earned a title for itself by way of providing customised, artisanal creations the place shoppers may just choose between a affluent prosperous palette of ice cream flavours, nuts, candies, fruit bits and alternative elements, which have been next artfully combined on a chilly stone by way of skilled body of workers. This manner, coupled with its aesthetic bundle design and loyalty to property, helped Cream Stone increase to over 110 boutique parlours throughout 32 towns in seven states most commonly in South Bharat.
The brandnew TUBZ sequence contains twelve distinctive and extravagant flavours similar to Jamaican Almond Fudge, Double Chocolate, Belgium Choco Fudge, Mango Jamun, and Raspberry Panna Cotta. Those decadent creations are to be had in 600 ml community packs as smartly as 100 ml small tubs, making them easiest for each shared indulgence and private treats.
For extra main points, please succeed in out to:
Backup Layout Negative. 9849312000
E mail: data@creamstoneconcepts.com Website online: https://www.creamstoneconcepts.com/
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