Puneet Gupta Joins FieldAssist as COO to Force Strategic Expansion Tasks.

Gurgaon, Bharat: June 26, 2024—FieldAssist is among an extraordinary breed of bootstrapped and successful startups, with over 300 staff and inching in opposition to an annualised ARR of $10 million (FY 2025). The corporate is a lead vertical SaaS supplier, connecting stakeholders, streamlining gross sales and distribution processes, and serving shoppers in over 12 nations throughout Southeast Asia, the Center East, Bharat, and Africa. As of late, the corporate introduced the appointment of Puneet Gupta, a seasoned veteran, as its untouched Well-known Running Officer (COO) to top and shoot strategic expansion tasks.

Puneet’s appointment as COO is a strategic progress to boost up FieldAssist’s flow fast expansion. His function extends past prominent and executing expansion tasks; he’ll empower international FMCG and FMCD shoppers to prioritize route-to-market (RTM) tasks. FieldAssist’s tough 3i expansion technique—Knowledge, Perception, and Affect—powered by way of FAi (AI/ML driven RTM planning and execution platform) is a sunlit testomony to its constancy to efficiency-led uplift, geography & segment-specific expansion, and product-led expansion. The corporate is set to pursue inorganic and natural alternatives, propelling it to more recent heights.

Puneet has an remarkable observe document of accomplishing strategic expansion, with a 3x to 5x scale-up in all his earlier roles. Mr Gupta is a chartered accountant from the Institute of Chartered Accountants of Bharat (ICAI) and is well-versed in company governance, monetary making plans and research. His numerous enjoy contains running with famend firms similar to IndiaMART InterMESH Ltd., British Telecom, FIITJEE, Religare Enterprises, SMC World Securities, and Pagepoint Products and services.

“FieldAssist aligns perfectly with my past experiences. I’m thrilled to enhance the company’s growth strategy for a 5x growth,” expressed Mr. Gupta. “I’m eager to collaborate with Divir and the executive team to drive innovation and significantly impact our customers’ businesses.”

With over twenty years of enjoy, Puneet has been a motive force in different vital ventures. Particularly, he performed a pivotal function in IndiaMART InterMESH Ltd.’s IPO, which raised about ₹475 crore ($69.3 million) and valued the corporate at akin to ₹3,000 crore ($417 million). Inside of two years of the IPO, he facilitated a QIP (certified institutional placement) to lift ₹1,100 crore ($146.6 million). In his earlier company construction function, he used to be instrumental in riding over 15 investments use $134 million in tech startups, together with Zimyo, Realbooks, IMPL, Fleetx Applied sciences, Busy Infotech, Merely Vyapar, Legistify, EasyEcom, and M1Xchange, in addition to two vital acquisitions, Busy and Finlite Applied sciences, totalling $75 million.

We were already on a phenomenal growth trajectory in international markets and enterprise penetration. Puneet’s strategic vision, operational insight, and innovative perspective on small and medium-sized businesses make him a vital addition to the FieldAssist team,” stated Divir Tiwari, CEO and Co-Founder. He added, FieldAssist will receive advantages a great deal from Puneet’s remarkable fundraising and IPO enjoy within the corporate’s IPO go.

About FieldAssist

FieldAssist is a prominent SaaS corporate that gives state-of-the-art route-to-market (RTM) transformation for CPG firms. It connects all RTM worth chain stakeholders, streamlining gross sales and distributor processes. The platform caters to over 650 shoppers in 12 nations spanning Southeast Asia, the Center East, Bharat, and Africa. It reaches 7.5 million shops day by day and helps 150,000 salespersons globally. 

FieldAssist is the ‘RTM Digital Transformation Expert’ for manufacturers like Coca-Cola, Gulf Oil, Nivea, Mars Petcare, 3M, Tradekings, Haldiram’s, Everest, Atomberg, Wipro, Hamdard, Eureka Forbes, Bisleri, Borosil, Adani Wilmar, Henkel, Emami, Symbolize, Ching’s and Mamaearth amongst others. For more info, discuss with https://www.fieldassist.com/ 

Media Touch:

Jigyasa Sharma – Expansion Advertising and marketing Specialist – FieldAssist – jigyasa@fieldassist.com 

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